Google My Business Page for Businesses
Google Plus became Google Places which became Google My Business. All are part of Google’s thrust to capture local business for advertising and information. Using the power of their search engine popularity (75%+ of online users) Google seeks to use Google My Business as a new sharing site something like Facebook. And certainly, users and search on that platform is growing daily.
Google defines it as “A free and easy way to find and connect with your people, wherever you are.”
Here’s a video Google put out to advertise the service:
Google My Business is a must for local businesses to organize properly. Here are a few tips:
1. Make sure you claim your page.
2. If you cannot find your page, you may not have one. In that case, you can create one under your Google profile. Check to see if you have a Gmail account already set up so you don’t create multiple profiles inadvertently. When you set up your page, set it up as a local business – not as a branding page. A branding page will not show up in Google search for your local town or city in the Google Local Listings.
3. Add all the correct information and pictures to your page.
4. Get great reviews from your customers. Encourage them to add them to your Google page. If you can get six stars or more, stars will normally show up under your Google listing which is very attractive – especially if they are all 5 stars.
5. Post occasionally to your Google My Business page to encourage engagement, and don’t forget to use hashtags, eg. #autorepairkansas to aid in people finding you in My Business search.
For local businesses Google My Business is a great free opportunity to help people to find your business easier and to get some extra ‘love’ from Google for your webpage and your business. If you are not using it to the max, I highly recommend you start.